Planned Parenthood is spending more cash than ever on a 2020 marketing campaign push targeted on defeating President Donald Trump, flipping the Senate and preserving Democrats in command of the House of Representatives.
The group unveiled the plan on Wednesday, asserting that it will be investing a minimum of $45 million to again candidates who help abortion rights within the upcoming election cycle. The group confirmed to Newsweek that the push is the “largest-ever investment to help win elections by Planned Parenthood’s political and advocacy organizations.”
In 2016 and 2018, Planned Parenthood spent about $30 million to assist elect Democrats in any respect ranges of political workplace.
Kelley Robinson, govt director of the tremendous PAC Planned Parenthood Votes, advised NPR that the objective of its 2020 marketing campaign is to combat again in opposition to a “coordinated level of attack” by anti-abortion activists.
Over the previous yr, almost a dozen states have handed laws proscribing entry to abortion. Many state leaders have confessed that the legal guidelines (almost all of that are being challenged in court docket) are a part of an effort to dismantle Roe v. Wade, the 1973 Supreme Court resolution recognizing a lady’s constitutional proper to an abortion.
While Planned Parenthood’s 2020 marketing campaign will partially concentrate on state legislatures, the group mentioned its first precedence is to ensure Trump doesn’t win his re-election bid.
The Trump administration not too long ago enforced a controversial “gag rule” that prohibits taxpayer-funded household planning clinics from referring ladies for abortion providers. The regulation pressured Planned Parenthood to depart the federal government’s Title X program, which helps low-income ladies entry reproductive well being care.
To stop Trump from serving one other 4 years within the White House, Planned Parenthood will spend quite a lot of assets in 9 states which might be thought of must-wins for the president: Arizona, Colorado, Florida, Michigan, Minnesota, New Hampshire, North Carolina, Pennsylvania and Wisconsin.
Planned Parenthood’s 2020 marketing campaign push may also search to flip the Senate and keep Democrats’ majority management of the House. Democrats want to achieve a minimum of 4 seats to develop into the bulk within the Senate.
Amid the nationwide debate surrounding abortion rights, Planned Parenthood confronted its personal inside struggles this yr, culminating within the firing of the group’s former president, Dr. Leana Wen, in July.
Wen didn’t look like conscious that she was going to be faraway from the place and asserted that her termination occurred throughout a “secret meeting” between board members. The doctor additionally mentioned she had basic philosophical variations with the board over the group’s route and future.
But Planned Parenthood sources revealed that Wen’s removing was attributable to administration points and poor management. Alexis McGill Johnson, a Planned Parenthood board member, has been tapped to function the group’s appearing president by the tip of the election cycle.